[{"id":163706404900,"handle":"grips","updated_at":"2023-09-30T09:35:26+01:00","published_at":"2020-06-02T06:09:33+01:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Grips","body_html":""},{"id":273738039332,"handle":"reverse-components","title":"Reverse Components","updated_at":"2023-09-29T18:41:55+01:00","body_html":"\u003ch3 class=\"align-center font-alt uppercase black\" data-mce-fragment=\"1\"\u003eRIDER OWNED COMPANY – BY BIKERS, FOR BIKERS\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReverse Components was literally born on the trails. Driven by a desire for innovative and reliable components to meet the changing needs of us as riders, not just to meet changing industry standards. Strength and reliability are key for Reverse - our products meet the highest possible safety and quality standards.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor us and our customers, only products which show no weaknesses even under the toughest conditions are good enough.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFrom our headquarters in Freudenstadt in the heart of the Black Forest, we sell our components to partners in 25 countries worldwide.\u003cbr data-mce-fragment=\"1\"\u003eSince the company was founded in 2004, we have become one of Europe's leading manufacturers of load-optimized MTB components, and our international fan base continues to grow every day\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\"This brand sits up there alongside RaceFace, Easton, Renthal and Answer – well designed and engineered products with a solid reputation for reliability and a good dose of style.\"\u003cbr data-mce-fragment=\"1\"\u003e-\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cu data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/dirtmountainbike.com\/bike-reviews\/handlebars-saddles\/reverse-components.html\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/dirtmountainbike.com\/bike-reviews\/handlebars-saddles\/reverse-components.html\" target=\"_blank\"\u003eDirt Mountain Bike Magazine\u003c\/a\u003e\u003c\/strong\u003e\u003c\/u\u003e\u003c\/p\u003e","published_at":"2023-07-30T20:51:05+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Reverse"}],"published_scope":"web","image":{"created_at":"2023-08-23T08:49:55+01:00","alt":null,"width":1306,"height":736,"src":"\/\/cyclorise.com\/cdn\/shop\/collections\/nico_vink_2022_3.jpg?v=1692776996"}},{"id":273823924260,"handle":"reverse-components-pimp-my-ride","title":"Reverse Components Pimp My Ride","updated_at":"2023-09-29T18:41:55+01:00","body_html":"Inexpensive anodised bolts and accessories to PIMP YOUR RIDE","published_at":"2023-08-20T21:24:22+01:00","sort_order":"price-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Reverse Top Cap"},{"column":"title","relation":"contains","condition":"disc brake adapters"},{"column":"title","relation":"contains","condition":"rotor bolts"},{"column":"title","relation":"contains","condition":"brake rotor"},{"column":"title","relation":"contains","condition":"reverse chainring bolt"},{"column":"title","relation":"contains","condition":"pins"},{"column":"title","relation":"contains","condition":"center lock adapter"},{"column":"title","relation":"contains","condition":"cassette lock ring"},{"column":"title","relation":"contains","condition":"trigger clamps"},{"column":"title","relation":"contains","condition":"bar ends"},{"column":"title","relation":"contains","condition":"singlespeed kit"},{"column":"title","relation":"contains","condition":"seat clamp"}],"published_scope":"web"}]
Underrated but super important! A strong end on the handlebar is so important because it protects both you and your handlebar in the event of a crash. The simple plastic end plugs used by the most manufacturers can get lost easily. That's why we use the Aluminium Chip Bar Ends on our grips.
As part of our lock on system, the bar ends always stay where they should be and effectively protect the handlebar from damage.
